Guides โบ ๐ Analyze
Run a Property Analysis in MarketEdge
From raw property data to a defensible pro forma โ the core MarketEdge workflow every analysis builds on.
- Start from a maintained KRM Property record โ this feeds MarketEdge automatically and avoids re-typing data.
- Open the property in MarketEdge and enter core details on the Property tab: purchase price, property type, number of tenants.
- Work through the Analysis tabs: Assumptions, Income, Expenses, and Financing (see the dedicated guides for each).
- Review the calculated outputs โ cash flows, returns, and valuation โ and sanity-check them against your market knowledge.
- Use Calculation Spy to trace exactly how any number was computed when a client challenges it.
- Save the analysis; it becomes the engine behind your presentations, BOVs, and offering memorandums.
๐ก Mentor tip
Create a Scenario before experimenting โ you can test aggressive assumptions without disturbing your base case.